Released on: July 14, 2008, 7:39 am

Press Release Author: SelmarQ

Industry: Marketing

Press Release Summary: In today's workplace, a 25-year tenure with the same company
is rare. Ailene Forbis, Quality Director at SelmarQ, joined the firm at its
inception in 1983 and last month celebrated her 25th anniversary there.

Press Release Body: In today's workplace, a 25-year tenure with the same company is
rare. Ailene Forbis, Quality Director at SelmarQ, joined the firm at its inception
in 1983 and last month celebrated her 25th anniversary there. According to the U.S.
Department of Labor, the median tenure for workers with their current employer is
4.0 years. Even for women with Ms. Forbis' industry experience, the median term is
only 9.3 years.*

A Charlotte native, Forbis' experience in the marketing industry spans several
decades. She started at Cargill, Wilson & Acree and then McConnell-Downs and The
Downs Group before finding a home at SelmarQ (formerly Selective Marketing
Communications, Inc.) where she has served in various roles.

Working closely with the people who benefit from her experience and services is what
Forbis finds most rewarding. She believes that retaining employees and clients are
closely tied, Forbis said "that's why we are committed to providing every client
with the highest level of quality possible. We measure our success by the success of
our clients - both the business and the people."

The agency boasts an average employee tenure of over 15 years, and typically
maintains client relationships for more than double the industry average term of
four years.

"Ailene is the heart, soul, and conscience of our business," remarked Jeff Rothe,
president of SelmarQ. "Her acute eye for consistency, congruence, and syntax is a
vanishing talent in today's culture of text-speak and three-letter acronyms. That's
especially important to our clients, who are particularly concerned with
strengthening their brands. They appreciate the key role that Ailene plays in our
operation. What's more, Ailene's deep-rooted sense of propriety and business ethics
has a strong influence on our staff. The value she brings to our group is
immeasurable."

About SelmarQ
SelmarQ Brands' Best Friend® specializes in brand stewardship and marketing design.
Their association of business development professionals focuses on increasing
business while enhancing brands and building customer loyalty. SelmarQ works with
firms headquartered across the U.S. as well as Europe and the Pacific Rim.

*U.S. Department of Labor, Bureau of Labor Statistics Report, September, 2006

Web Site: http://www.selmarq.com

Contact Details: Jeff Rothe, President
jrothe@selmarq.com
P.O. Box 11030; Charlotte, NC 28220-1030
704-365-1455 ext. 119